PURE Pet Food

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All of PURE meals are made with nothing but 100% fresh human grade ingredients., lovingly made at their very own human grade food facility in Yorkshire, UK. 2017 saw the launch of Pure's revolutionary freeze dried recipes. Freeze dry technology allows for the preservation of meat with zero exposure to high temperature and pressure, retaining a real meat texture with zero preservatives. Today Pure Pet Food are proud to be certified by both the human and animal food authority, whilst also approved by PETA.